> ## Documentation Index
> Fetch the complete documentation index at: https://docs.theagencyengineer.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Tree Table Structure

> Campaign → Adset → Ad hierarchy, on/off toggles, row colour cues, and the timezone/KPI status strip.

The Ads Manager table mirrors Meta's three-level hierarchy.

```text theme={null}
Campaign
  └─ Adset
       └─ Ad
```

## Levels

| Level        | What it represents                                                                                                                                           | Typical decisions made here                                                     |
| ------------ | ------------------------------------------------------------------------------------------------------------------------------------------------------------ | ------------------------------------------------------------------------------- |
| **Campaign** | Objective, daily budget (when CBO), and overall offer. Rows have a stacked-square icon.                                                                      | Pause/resume the offer, change daily budget on CBO campaigns, audience refresh. |
| **Adset**    | Audience, placements, and budget when ABO. Rows are indented one level under their campaign.                                                                 | Pause low-performing audiences, change bids/budgets, swap lookalike sources.    |
| **Ad**       | Individual creative (image, video, copy). Rows are indented two levels and show a single-square icon plus an external-link arrow to open the ad on Facebook. | Pause fatigued creatives, duplicate winners, test new variants.                 |

## Expanding and collapsing

* Select the chevron (`v`) on any row to expand its children.
* Campaigns expand into their adsets; adsets expand into their ads.
* Use the chevron on the header to collapse everything back to campaigns.

## Status toggle

Every row has a blue **on/off** toggle to the left of the name. Flip it to pause or resume that campaign, adset, or ad. The change is sent to Facebook immediately — you need an active **My account** Facebook connection (see [Connect Facebook](/getting-started/integrations/connect-facebook)) for the toggle to be enabled.

## Row colour cues

Rows are tinted based on KPI health against the configured target:

* **Red tint** — At least one KPI is **over target** (for example, CPL or CPBC).
* **Yellow / amber tint** — KPI in the **warning** band.
* **No tint** — On target or no target set.

The colour applies to whichever level (campaign/adset/ad) is offending so you can scan a long tree for problem spots.

## Status strip

A strip below the table summarises the business context:

* **GHL Timezone** (for example, *US/Central / UTC −5:00*)
* **FB Timezone** (for example, *CST6CDT / UTC −5:00*)
* **KPI** — The primary target driving row colour (for example, *CPBC Target \$110.00 (20% threshold)*).
* **Rules** — Number of rules **Watching** vs **Triggered** in the current period.

<Tip>
  Mismatched GHL and FB timezones are a common cause of leads landing in the wrong day. Check this strip first if a row's numbers look off by one day.
</Tip>

## Totals row

The bottom **Total** row sums every numeric column across the visible rows so you can read budget, spend, revenue, and conversion ratios at the business level without leaving the page.